Privacy Policy

Welcome to PSA Online Appointment (psanlineappointment.org). We are committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our appointment booking services.

By accessing or using our website, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our services.

Information We Collect

We collect the following types of information:

Personal Information You Provide:

• Full name and CNIC/National Identity Card number
• Contact details including phone number and email address
• Date of birth and appointment-related details
• Purpose of appointment and supporting documents (if uploaded)
• Any other information you voluntarily provide via forms

Information Collected Automatically:

• IP address and approximate geographic location
• Browser type, version, and operating system
• Pages visited, time spent on site, and referral URLs
• Device identifiers and screen resolution
• Interaction data such as clicks, scrolls, and form inputs

How We Use Your Information

We use the collected information for the following purposes:

• Processing and confirming appointment bookings
• Sending appointment confirmations, reminders, and notifications via email or SMS
• Verifying user identity for appointment management purposes
• Improving our website functionality, content, and user experience
• Responding to your inquiries, feedback, and support requests
• Complying with applicable legal obligations and regulatory requirements
• Detecting, preventing, and addressing technical issues or fraudulent activity
• Serving personalized advertisements through Google AdSense
• Analyzing user behavior through Google Analytics to improve services

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze site usage. Cookies are small data files stored on your device.

Types of cookies we use:

• Essential Cookies: Required for core site functions
• Analytics Cookies: Used by Google Analytics for traffic analysis
• Advertising Cookies: Used by Google AdSense for personalized ads
• Preference Cookies: To remember your settings and preferences

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

Google AdSense Advertising

We use Google AdSense to display advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our site and other websites across the internet.

• Google may use the DoubleClick cookie to serve interest-based ads
• Third-party vendors, including Google, use cookies to serve ads based on your prior visits
• Users may opt out of personalized advertising by visiting Google Ads Settings (www.google.com/settings/ads)
• You may also opt out via the Network Advertising Initiative opt-out page (www.networkadvertising.org/choices)

We do not have access to or control over the cookies placed by Google or other third-party advertisers. Please review Google’s Privacy Policy at policies.google.com/privacy for more details.

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as how often users visit the site, what pages they visit, and what other sites they used prior to visiting our site.

Google Analytics collects only the IP address assigned to you on the date you visit our site, rather than your name or other identifying information. We do not combine the information collected through Google Analytics with personally identifiable information.

You can prevent Google Analytics from recognizing you on return visits by downloading and installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.

Third-Party Links

Our website may contain links to third-party websites, government portals, or external services. These links are provided for your convenience and informational purposes only.

We have no control over the content, privacy practices, or policies of third-party websites. We strongly encourage you to review the privacy policy of every website you visit. The inclusion of any link does not imply endorsement by PSA Online Appointment.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:

• SSL/TLS encryption for all data transmitted between your browser and our servers
• Secure storage of personal data with restricted access controls
• Regular security assessments and vulnerability testing
• Limited access to personal information on a need-to-know basis

However, no method of transmission over the internet is 100% secure. In the event of a data breach, we will notify affected users as required by applicable law.

Children’s Privacy

Our website and services are not directed to individuals under the age of 13 years. We do not knowingly collect personal information from children under 13.

If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately. We will take prompt steps to remove such information from our records.

Users between the ages of 13 and 18 should use our services only with the supervision and consent of a parent or legal guardian.

Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make changes, we will revise the “Last Updated” date at the top of this page.

Your continued use of our website following the posting of any changes constitutes your acceptance of those changes. If we make material changes, we may also notify you through a prominent notice on our website or via email.